We have designed a seasonal version of the Absolut Elyx Boutique logo along with a new giftware pattern for the online store.
The Elyx Boutique logo design itself is an extension of the bespoke Elyx Damask pattern we created. As with the damask, the logo design features barware specifically produced for the brand - some of which are available to purchase from the online store. The seasonal variation of both the logo and the damask feature 'Felix', the Elyx gnome. This seasonal damask has been produced as gift wrap in teal and copper as well as being printed in copper foil on the gift packs.
In addition, a series of Christmas Cards were designed and printed in copper foil on a recycled oatmeal stock, with proceeds going towards the Water for People organisation.
The Christmas Card from the previous year featured an illustration of a gingerbread house with architectural details modelled on barware. This has gone on to be produced as a festive snow globe.
Services supplied: graphic design, artwork and illustration.
Photography by Phil Barton for Absolut Elyx.